Social Media & Paid Media Manager

About the role

Blast Burson, the Indian Ocean's leading communications agency and Burson partner, runs social media and paid campaigns for brands, listed companies and institutions in Mauritius and Reunion Island. It is looking for an experienced Social Media & Paid Media Manager to take the lead on clients' social media accounts, from strategy to results. The position is full-time and on site.

Key responsibilities

• Define and run social media strategies for a portfolio of client accounts
• Build monthly editorial calendars and write content in English and French
• Oversee community management and moderation, including sensitive situations
• Plan, run and optimise paid campaigns on Meta and LinkedIn, covering targeting, budgets, A/B testing and conversion tracking
• Produce monthly performance reports and turn data into clear recommendations, presented to clients with account leads
• Coach and support a Digital Marketing Executive daily, and brief the creative team on larger content pieces

Required profile

• Degree in marketing, communication or a related field, or equivalent professional experience
• At least 4 years of experience in social media management, including hands-on paid media
• Fluent English and French, written and spoken (Creole is a plus)
• Sound judgement on brand reputation, especially for regulated or high-profile accounts
• Organised, autonomous and able to manage several accounts at once
• Weekend availability on some accounts, on a rotation basis

Required skills

• Proven results on Meta Ads Manager and LinkedIn Campaign Manager
• Comfortable with Canva, CapCut and social media management tools

What we offer

• High-profile clients and campaigns across the Indian Ocean
• Access to the Burson global network and its expertise
• A senior role with real ownership in an award-winning agency

Candidates apply directly through LinkedIn with their CV and, if possible, examples of campaigns they have managed.