Marketing Intelligence Analyst

About the role

The Marketing Intelligence Analyst will be responsible for gathering, analysing and communicating market data to support strategic marketing and commercial decisions. Working closely with Sales and Marketing teams, the role transforms insights into concrete actions and helps integrate AI tools for automation and predictive analysis.

Key responsibilities

• Collect and analyse data from manufacturers, sector studies, CRM, web analytics and digital actions to identify trends and opportunities.
• Develop and maintain regular reports on market dynamics, campaign performance and commercial results.
• Monitor innovations, competitors and customer behaviours.
• Provide recommendations to optimise marketing campaigns.
• Contribute to the integration of AI tools for automation and predictive analysis.
• Collaborate with Sales and Marketing teams to turn insights into actionable initiatives.

Required profile

• BSc in Marketing, Business Intelligence, Data Analytics or a related field.
• Minimum 5 years of experience in marketing analysis, business intelligence or data analytics.
• Excellent communication skills in English.

Required skills

• Google Analytics
• Advanced Excel
• Business Intelligence (BI) tools
• AI tools such as ChatGPT, Gemini, Perplexity
• Statistical analysis and predictive modelling

What we offer

• Permanent contract with a competitive salary.
• Extra‑legal benefits package.
• Work in a human‑sized, international, family‑owned company encouraging autonomy and team spirit.
• Extensive training programme and opportunities to take initiative and develop the function.