Marketing Executive

About the role

The Marketing Executive will design and launch integrated marketing campaigns that drive customer acquisition, boost brand awareness, and support sales growth. This role blends traditional and digital marketing tactics and requires a data‑driven, customer‑centric mindset.

Key responsibilities

• Plan, execute, and monitor multi‑channel marketing and promotional activities.
• Develop marketing and digital media plans aligned with business goals and budgets.
• Coordinate creation of catalogues, flyers, POS materials, advertising, website and social media content.
• Collaborate with Buying, Sales, Retail, Ecommerce and Design teams to ensure seamless implementation of campaigns.
• Organise events, showroom activations, roadshows, exhibitions, product launches and sponsorships.
• Liaise with suppliers, media partners and service providers to guarantee successful execution.
• Manage and optimise digital campaigns across social, search, display and website channels.
• Analyse performance data, produce reports and recommend improvements.
• Oversee marketing budgets and allocate resources efficiently.
• Conduct market research, competitor analysis and customer insight reviews.
• Maintain consistent brand identity across all touchpoints.
• Leverage AI‑powered tools to enhance efficiency, content creation and reporting.

Required profile

• Degree in Marketing, Communications, Business Management or related field.
• Previous marketing experience, preferably in retail or consumer goods.
• Strong understanding of traditional and digital marketing principles.
• Analytical, project‑management and organisational abilities.
• Creative, proactive, commercially minded and results‑oriented.
• Ability to manage multiple projects under pressure and work odd hours when required.
• Meticulous, detail‑oriented and adaptable.
• Excellent communication and interpersonal skills; a confident team player.

Required skills